Privacy Policy

Introduction

TrueWag (“we”, “our” or “us”) respects your privacy. This Privacy Policy explains what information we collect when you visit truewag.in (the “Site”), how we use it, and the choices available to you. This is an informational brand website only. We do not sell products directly, and we do not collect payment information of any kind.

What we collect

We collect only limited, non-sensitive information:

• Usage data via Google Analytics 4: pages visited, time on page, referral source, device type, browser, and approximate geographic location (city or region level only — we do not collect precise GPS coordinates).
• Emails you send us: if you contact us at support@truewag.in, we receive your email address and the content of your message.

We do not knowingly collect your name, postal address, phone number, payment details, or any other sensitive personal data through this Site.

Cookies and analytics

Google Analytics 4 places cookies in your browser to help us understand aggregate usage patterns — for example, which pages are most useful or where visitors come from. This data is collected in an anonymised, aggregated form and is used solely to improve the Site.

You can prevent cookies from being set by adjusting the settings in your browser. Most browsers allow you to refuse or delete cookies. Please note that blocking cookies may affect the functionality of some websites, though it will not meaningfully affect how this informational Site displays. Google’s own privacy practices for Analytics are governed by Google’s Privacy Policy.

How we use the information

We use the information we collect to:

• Understand how visitors interact with the Site and improve its content, structure, and performance.
• Respond to enquiries you send us by email.

We do not use your information for automated decision-making, profiling, or direct marketing.

Sharing of information

We do not sell, rent, or trade your personal data to third parties. The only third-party service that processes usage data on our behalf is Google Analytics. Data shared with Google is governed by Google’s terms and privacy policy. We do not share email correspondence with any outside parties unless required to do so by law.

Your choices

You may control or disable analytics cookies through your browser settings at any time. If you have sent us an email and would like to know what information we hold, or would like it deleted, please contact us at support@truewag.in and we will respond promptly. As Indian residents, you have rights under applicable data protection laws in relation to personal data we hold about you.

Children

This Site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this page periodically.

Contact us

If you have any questions about this Privacy Policy or how we handle your information, please write to us at support@truewag.in. We aim to respond to all enquiries within five business days.